
Tips for Conveying Your Brand to the World
April 8, 2021
Many years ago, a young boy named Clifton Taulbert had a rare opportunity to go to a circus in Jackson, Mississippi. It was a two-man road trip, just the boy and his relative and mentor, Cleve Mormon. As Taulbert shares in the book Who Owns the Ice House? Eight Life Lessons from an Unlikely Entrepreneur, the two bought their tickets, found their seats near the front of the circus tent, and dug into hot,…
Read moreWhat’s the Secret in the Eight Life Lessons?
March 31, 2021
We often share how the eight life lessons at the core of the Ice House Programs were “distilled” through observing hundreds of entrepreneurs. For some, this calls to mind a magic elixir that only a few special people are privileged enough to sample. Spoiler alert: There is no magic elixir. These eight life lessons flow like water all around us—we just held out the cup and let entrepreneurs fill it up. Choice The ability…
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Ten Years of Unlikely Entrepreneurs
March 17, 2021
2021 marks the 10-year anniversary of the Ice House Entrepreneurship Program! It’s been a decade filled with lightbulb moments as training participants started to understand entrepreneurship as the self-directed pursuit of opportunities to create value for others. There are many, many success stories of people who have empowered themselves by creating value for others. What’s especially remarkable is the diversity of those individuals. From high school students in Mexico to inmates in Mississippi, or college…
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Solutions Are Entrepreneurs’ True Currency
March 10, 2021
After interviewing hundreds of entrepreneurs, ELI’s Founder, Gary Schoeniger, has found one commonly held assumption that drives their behavior. They assume that by solving problems for others, they can empower themselves. Solving others’ problems is the deceptively simple logic from which all other entrepreneurial attitudes, behaviors, and skills arise. It is also the underlying logic that enables them to recognize opportunities that others overlook. From this perspective, entrepreneurs learn to see problems as opportunities.…
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Spreading the Power of Entrepreneurial Thinking Statewide in North Carolina
March 4, 2021
This piece was written by ELI contributor Sarah Williamson. She is working on interviewing some of our most accomplished partners and facilitators. Daisy Magnus-Aryitey doesn’t love public speaking, but you would never know it from her enthusiastic demeanor when she starts to talk about the importance of an entrepreneurial mindset. Magnus-Aryitey, an Ice House Facilitator, is the program director for the NC IDEA Foundation. The foundation fosters North Carolina’s economic development by supporting the entrepreneurial…
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